Ready to transcend boundaries? Grow your brand with purpose.

Märk is a Growth Branding consultancy that helps businesses, places and people, achieve wildly ambitious goals through strategic market positioning and transformative branding.

What is Growth Branding?

Growth Branding is a proprietary process that aligns vision, growth, and brand objectives. It integrates business strategy, market positioning, and brand development to unlock challenges, identify value, and create distinct, growth-driven brands for businesses, places, and spaces.

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The Approach

Explorative: It's a transformative journey that assesses the relevance, value, and perception of offerings and capabilities against strengths and market needs.

Empowering: It helps to realize, align, and articulate ultimate purpose and value, then market it with total clarity and distinction.

Unifying: It unifies, drives strategic decisions, and fosters cultures and relationships that attract the like-minded for long-term growth.

The Process

  • 1. Understand

    We begin by getting to know your business, goals, objectives—your purpose, vision, values, offerings, and industry, and where you’re headed and why.

  • 2. Uncover

    We will then gather and analyze feedback from various stakeholders and performance audits to identify areas of excellence and opportunities for growth.

  • 3. Position

    Next, we will envision your future state, creating a clear vision and unique value proposition to establish a strong and competitive position in the market.

  • 4. Design

    To bring things to life, we will then create a distinct verbal and visual identity to represent who you are and everything you stand for.

  • 5. Activate

    The final step involves developing a comprehensive go-to-market strategy to create awareness, generate leads, and drive engagement.

The Benefit

The goal is to find purpose and create value, ensuring competitiveness, distinction and relevancy in an ever-evolving market. On average, we can help increase annual growth by 25-50%, while enhancing engagement and reputation.

How Growth Branding Can Help

  • Clarifies Vision

  • Creates Distinction & Relevancy

  • Provides Organizational & Personal Direction

  • Aligns Stakeholders & Unites Leadership

  • Inspires New Thinking & Problem-Solving

  • Motivates Participation & Engagement

  • Directs Investments, Partnerships, & Marketing

  • Drives Operations & Culture

  • Strengthens Services & Product Offerings

Additional Services

Growth Workshops: In our Growth Workshops, we facilitate group conversations to find clarity and create alignment on key issues hindering growth. Through guided discussions, we help your team address challenges, uncover opportunities, and develop a unified strategy for sustainable progress.

1:1 Growth Coaching: Our 1:1 Growth Coaching offers personalized guidance to help you navigate challenging dynamics hindering growth. We assist in identifying key issues and implementing strategies to optimize your approach, helping your firm achieve its aspirations and attract desired clients and talent.

Fractional CMO/CSO: Our Fractional services offer executive-level strategic guidance on a part-time basis, focusing on aligning market needs with your business strategy to consistently reinforce brand objectives company-wide, while maintaining distinction and relevance in all you do.

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What Clients Say

“Founder of Märk, Amy Bos, challenged us to understand who we were, and who we aspired to be; she dives deep. She revealed who we are, pulled out latent knowledge and expertise, and crafted a message about our souls, strengths, and most importantly, our value to clients, communities, and people we could inspire and impact.”

Michael Guthrie, Partner, INFORM Studio

“Amy is a compassionate challenger, confident yet humble, and as a result, she was able to ease our leadership team through necessary change. The brand she created was emotive, and it captured the hearts and minds of our team and got them working with a sense of purpose that I didn’t imagine possible.”

Dave Kiwior, President, Castell

Ready to grow? Let’s talk.